In the world of digital transformation, where every company is a software company, the moviegoing experience now begins online. The small cinema sector is no exception, and the pressure is on for boutique cinemas to keep up with large multiplexes and meet online expectations.
“It’s not just about when you turn up to the cinema anymore. It’s about the entire booking process,” says Sean Jackson, Software Development Manager at Veezi. “Buying your ticket online needs to be as easy and simple as possible.”
To help independent cinemas provide the unique and frictionless experience that moviegoers crave, Veezi’s development team needs to deliver updates and features that are error-free.
“It’s incredibly important for Veezi to deliver a reliable experience.” Sean says.
Vista Cinema software runs in 40% of the world's cinemas in 100-plus countries worldwide. If our customers aren't getting a reliable experience from us, that means their customers aren't getting a reliable experience from them.
As a manager, it’s Sean’s job to maintain development velocity by optimizing the time developers spend writing code. As part of that task, Sean is always looking for inefficiencies in processes and tooling. During a routine evaluation, he noticed that managing errors was consuming too much of his team’s time. Sean recognized that instead of testing every configuration and looking through error logs to diagnose errors, an error monitoring solution would alert them to errors and their cause.
Sean says that when they implemented Raygun Crash Reporting, he was able to introduce more efficient error management workflows. The results were excellent—his team saved hours every week—enabling them to optimize time spent writing features and delivering quality code to customers.
Modern multiplexes have set the bar high for independent cinema. Moviegoers want a boutique experience, but still expect state-of-the-art screens, luxury seating, and flawless booking experiences.
Monitoring thousands of applications for software problems is challenging, but Veezi has built robust workflows that ensure—even with increased load from blockbuster movie releases—there is no downtime for their customers.
Sean explains: “For movie releases like the Avengers or a new Star Wars movie, we'll see up to 20 times our usual load coming through our ticketing systems.”
Even during these high-load windows, Raygun Crash Reporting gives the team confidence to deploy changes and bug fixes faster. “When we deploy a feature into our test system, being able to find any errors before we push it up to production and before our customers notice is absolutely critical. Raygun is absolutely an integral part of our workflow to enable deployment of better software faster.”
With Raygun’s Dashboard, Sean’s team can investigate and resolve errors before customers notice, allowing them to deliver their product more reliably and more quickly.
I think now we have one of the best workflows you would find anywhere. We're able to power through writing new features more of the time and that means better outcomes for our customers and their customers.
Online ticket sales for cinemas are increasing every year, and we know that moviegoers that purchase online are more likely to attend in groups, buy concession items and upgrade to premium seating. Therefore, more independent cinemas are turning to Veezi to help increase their online reputation and their bottom line.
As Veezi’s team grows and scales up to meet that demand, Sean wants to ensure the development team is always delivering new value and maintaining an error-free product.
"It's important for us to be able to have a lot of confidence in our own product. Because everyone here is really passionate about the movies, we are essentially customers of our customers. That motivates us to innovate faster and deliver our product as soon as achievable as well.”
To create an effective method of detecting errors in production, Eric looked to Raygun Crash Reporting. One of the first steps Eric’s team took was to set up production alerts so that the development team is made aware of any issues in real-time.
“Raygun’s had a positive impact on our team; that ties back to the developer’s ability to spend most of their time writing features with confidence and reducing the lead time of feature delivery."
“Everyone is proud to be part of this unique business where we are supporting the independent cinema industry with a mission-critical product and in doing so, increasing both the standard of their moviegoer experience and the economic success of their cinemas.”
Veezi, engineered by Vista, is the leading independent cinema management software solution in the world. Running in the cloud, in more cinemas, in more countries than any other provider, you couldn't have better credentials to develop Veezi. A bunch of movie zealots working alongside Vista Cinema across 100+ countries (and counting), they understand the moviegoing experience and constantly strive to enhance it for all.
Sailthru (previously Carnival) helps brands and consumer businesses increase app engagement and user conversions through targeted, automated messaging.
Cody Bunea is the Co-Founder and CTO of mobile marketing automation platform, Sailthru.
Cody had this to say about Sailthru's experience with Raygun; “Our team has used a lot of error trackers in the past, and by far Raygun has the best user interface and user experience of the lot. Raygun’s got your back. It reports any errors happening in your production or staging code that is affecting live users. Reports are sent back to you with full stack traces and environment information in order to help you debug your code. We also love the lightning fast search."
"Raygun is great at discovering those errors that only happen on production. There are always types of errors that are hard to do automated tests on, and this is where we find the value of Raygun. We’re proud that this doesn’t happen often at Sailthru, but it’s great to have Raygun in there as a safety net."
"We also love the user experience, the fantastic support and the fact it’s locally made here in New Zealand."
"Sailthru has a lean development team – Raygun allows us to move quickly with confidence that every feature we roll out is performing as we planned. As CTO, I’m the main liaison between our product team and customer success team in New York. Having Raygun integrated gives me confidence that our development team are across errors as they happen, minimizing the delay in resolving issues.”
"Overall, Raygun has helped Sailthru feel confident that their team can work efficiently, knowing that they’ll be notified of issues as soon as they happen and can maintain a positive experience for their users."