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Your north star for software experience.
Choose a signal that makes sense to everyone. A shared software quality metric that reflects customer happiness, keeps developers focused, and won’t confuse the execs. The Crash-Free Users score is the self-explanatory software signal that the entire organization understands.
Your top-level, bottom-line metric is Crash-Free Users.
Track the percentage of all users experiencing software errors with exception data from Crash Reporting and granular user insights from Real User Monitoring. Use a shared, user-focused quality metric to protect your user base from frustrations and disruptions.
of end users uninstalled or removed a mobile application with severe issues like crashes, freezes or errors.
Source: Dimensional Research
Connect crashes with real customers
Define crashes and errors in terms of their impact on the customer. Pinpoint and prioritize the errors that are actually affecting users and take action to address them. Reduce churn and demonstrate the value of development work for the customer.
Set a clear, universal standard
Establish a visible standard for user experience. Set a Crash-Free Users benchmark that makes sense for your team and your goals and make it a KPI for development projects. Hold development teams accountable for customer experience and show how quality has progressed over time.
Configure, customize, and display
Use filters to understand how your Crash-Free Users percentage varies across your different applications and user segments, by OS, version, browser, or custom tags. Use the ‘Compare’ function in Real User Monitoring to see variation across browsers, locations, or versions.
A referenceable customer experience metric when communicating with the wider business.
Crash-Free Users is easily understood by all teams, but especially management. Every crash and error is costing the business money, in terms of lost sales, customer churn, the labor costs of debugging, and the opportunity cost of reactive work. A strong Crash-Free User score indicates operational efficiency and protects revenue.
By combining Crash Reporting to identify the errors that are affecting the highest number of users and Real User Monitoring to monitor the total user experience, we’ve seen customers increase their Crash-Free Users percentage from 60% to 95-99%, and adopt a Crash-Free Users benchmark as a standard KPI for all new applications.
By targeting and reducing the number of users experiencing disruptions, development teams can directly enhance user satisfaction. They can also indirectly boost brand reputation with flow-on effects like improved app store ratings and word of mouth.
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Our lightweight SDKs are quick and easy to set up, so you can start seeing real-time error data within minutes.
